Ones to watch 2025

The 2025 hedge fund landscape is undergoing significant change, marked by strategic diversification, regional fragmentation, and uneven capital access. The Ones to Watch report, supported by Marex, explores this evolving environment through industry analysis and exclusive survey data.

As assets hit a record $4.88 trillion, launch dynamics are shifting. North America still leads at 45%, though its share is declining. Equity strategies remain dominant (35%), but quantitative, global macro, multi-strategy, and commodities approaches are gaining ground. Notably, female-led launches have risen from 5% to 20%, highlighting progress in gender diversity. Elite pedigree remains key to fundraising, with 20% of institutional capital backing new funds.

Featuring 20 standout new ventures and expert allocator insights, the report examines the challenges and innovations shaping the next generation of hedge funds - from infrastructure needs to evolving fee models.

Work/Business Email *

First Name *

Last Name *

Company Name *

Job Title *

Country *

Firm Type *

Hedge Fund Manager

Private Markets Manager

Allocator

Hedge Fund Service Provider

Private Markets Service Provider

Other

Would you like to subscribe to the Hedgeweek Newsletter? *

I have read and understood the Terms and Conditions*

Yes

I have read and understood the Privacy Policy*

Yes

North America maintains leadership with 45% of new launches, though Europe (25%), Asia-Pacific (20%), and the Middle East (10%) show significant representation.
Emerging managers face a starkly bifurcated capital-raising environment, with 20% of new funds backed by institutional investors and 10% by multi-manager platforms.
Equity strategies continue to lead at 35%, with quantitative approaches gaining traction at 15%, while global macro, multi-strategy, and commodities each represent 10% of new ventures.
Ventures led by female execs have quadrupled from 5% in 2024 to 20% in 2025, suggesting meaningful progress in addressing the industry's historical gender imbalance.
54% of allocators express reduced openness to emerging managers compared to 2024, yet remain engaged for specific strategic objectives.